Senior Marketing Analyst

Job Overview: We are seeking a talented Senior Marketing Analyst to join our team.
The ideal candidate will be responsible for analyzing market trends, developing strategic marketing plans, and utilizing data analysis tools to drive business growth.
*ON-SITE* • Hours: May be set to meet needs of business and individual: 8a-5p or 7a-4p, 5 days (open to 4 10-hour day schedule) • Must Have Skills: Market Analysis for sales lead generation, project management, Salesforce CRM experience, effective communication • Education: Bachelor's degree • Experience: 5 years of applicable experience *Summary: * Research market conditions in local, regional, or national areas to determine potential sales of a product or service.
Responsible for gathering information on competitors and methods of marketing and distribution.
Typically has a Bachelor’s degree or equivalent training and experience with media communication and reporting.
Education/Experience o Bachelor’s degree in marketing or equivalent training required o 10+ years related experience required *Major Job Duties and Responsibilities:* o Advise business and other groups on local, national, and international factors affecting the buying and selling of products and services.
o Confer with legal staff to resolve problems, such as copyright infringement and royalty sharing with outside producers and distributors.
o Develop pricing strategies, balancing firm objectives and customer satisfaction.
o Direct the hiring, training, and performance evaluations of marketing and sales staff and oversee their daily activities.
o Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
o Formulate, direct and coordinate marketing activities and policies to promote products and services, working with advertising and promotion managers.
o Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
o Negotiate contracts with vendors and distributors to manage product distribution, establishing distribution networks and developing distribution strategies.
o Use sales forecasting and strategic planning to ensure the sale and profitability of products, lines, or services, analyzing business developments and monitoring market trends" *Responsibility level* o Exercises independent judgment with direction from supervisor *Skills* o Verbal and written communication skills, negotiation skills, customer service and interpersonal skills (Required)o Expert ability to work independently and manage one`s time (Required) o Strong mentoring skills necessary to provide support and constructive performance feedback (Required) o Expert knowledge of principles and methods for showing, promoting, and selling products or services (Required) o Expert ability to develop marketing and pricing strategy (Required) o Expert knowledge of media production, communication and dissemination techniques and methods (Required) Join our team as a Senior Marketing Analyst and be part of a dynamic environment where your analytical skills will drive impactful marketing strategies.
Job Types: Full-time, Contract, Temporary Pay: $45.
00 - $48.
00 per hour Expected hours: No less than 40 per week Schedule: * 10 hour shift * 8 hour shift * Day shift * Monday to Friday Experience: * Marketing: 8 years (Preferred) * Salesforce: 1 year (Required) Ability to Commute: * Columbus, IN 47201 (Required) Ability to Relocate: * Columbus, IN 47201: Relocate before starting work (Required) Work Location: In person